You’re probably encountered the striking Linda Rodin in countless magazine, both as a model and the founder of Rodin cosmetics, know for its cult face oil, Olio Lusso. Rodin is exactly the kind of woman I want to be now, except that she’s pretty much twice my age. (Even the contents of her bag are cool. Even her fridge is cool.)

At 65, this silver swan has an uncanny ability to stay youthful, wear a mixture of feminine silhouettes and streetwear staples, yet remain age-appropriate. Much of it is due to the idea of effortlessness — Linda Rodin is no slave to fashion. Same goes with her approach to beauty. Rodin went grey in her mid-30s and never cared to colour it. Instead she brightens things up with her signature fuchsia lip colour (Make Up For Ever Aqua pencil in “C16” followed By Terry lipstick in “Pink Party”).

She started her fashion career in the early 70s, first as a model and then as a stylist. In the ’80s Rodin was also a proprietor of an edgy Soho boutique Linda Hop, named after her boundless energy. It wasn’t until her 60s, that Linda Rodin became a household name with her Olio Lusso. Her story, among few others, is what I love about the industry: the unpredictability of where your career can take you.

“I always feel like they’re using me as not just a model, but someone with something going on. I’m not just an old lady who they think looks cute in clothes.” – Linda Rodin (The Huffington Post)

Undeniably, Rodin’s cutest accessory is her grey poodle, Winky.

Further reading:

Linda Rodin on Aging, Eating & the Mascara She’s Used Since She Was a Teen, style.com
Linda Rodin, Model And Skincare Guru, On Aging: ‘Aren’t We Curious To See How We’d Grow Up?’, The Huffington Post

Linda Rodin by Samantha Levin

 Image credits: style.com, mode34b, Advanced Style, Reflection Agency.