Jenny Bird (photographed by Jen Arron)
Only four years into her eponymous label, Canadian designer Jenny Bird has accumulated an enviable amount of press clippings. Her stylish accessories have been featured on the home front in FASHION, Flare and Elle Canada, as well as across the border in Vogue, Instyle and, most recently, W magazine. Bird’s debut handbag collection was received with great enthusiasm from media and buyers alike, placing her pieces in stores across the continent. The success lead her to add jewellery to her lineup, focusing on unique pieces intended at bridging the gap between the Club Monaco and Lanvin jewellery counters, by providing high fashion and quality indie-luxe pieces at accessible price points. I caught up with Bird for a quick Q&A to discuss her inspiration, success, and future plans.

Empress Collar

What’s your personal style motto?
Take time to creatively express yourself and dress in what makes you feel good each day! Be free and have fun with it. If you feel good, you’ll have a different/better day/life!
Empress Collar in W Magazine (November 2011)
From handbags to jewellery, where do you turn for inspiration?
Everywhere! Vintage, street style, pop culture, architecture, a crack in the sidewalk, everyday needs and wants of my own. I also love identifying what’s not out there that I want. I also source a lot of inspiration from just playing with raw materials. My creative process is centered around working with raw materials and seeing what forms they can take, what new things I can create by working with materials in different ways. Right now, I’m fascinated with wood and the use of wood and metal. It’s such a good ying-yang that is explored a lot (to our benefit) in architecture, but hasn’t been explored broadly via sophisticated, stylish routes in fashion or costume jewelry. I’m focused on this for S/S 2012 and I think it’s going to be a “stand up and take notice” collection.

What has been the highlight of your career so far? 
Hmmm… this is a hard one. Anna Dello Russo owning and wearing my serpent bangle! Making the Rachel Zoe Report! Having earrings in Vogue! Gossip Girl was fun too: I was watching the show late at night and little Jenny walked into the room with my necklace on. I had no idea it was about to happen and screamed.
Your line is now entering its fourth year. What’s next for Jenny Bird? 
More bagsa big new bag collection for F/W 2012! Lots of big day bags and satchels. Then Jenny Bird eyewear, and shoes! We designed our logo to work with all extensions. I’m really excited for shoes.

Ruched Clutch
Describe Jenny Bird in three words. 
Canadian, boho-luxe, attainable.

Jenny Bird is graciously offering my readers a 50% off discount on any items from her online store,, with code ITGIRL50, until Friday, December 9th at midnight PST — just in time for the holidays!