Last week I attended the Nike Women’s Showcase in New York, where the brand introduced their special NikeLab collaboration with Brasilian designer Pedro Lourenço (available mid-November). It’s beautiful. And in the moment of ‘athleisure‘ in which many workout clothes are not really workout clothes, this collection is fit for the gym and beyond.
For this eleven piece collection, Lourenço used Nike technologies as functional aesthetic detailing, with mesh cutouts and reflective features seamlessly integrated into the pale rose and black palette. Aside from the super minimal Nike Free kicks, the star garment of the collection is the reptile skin neoprene jacket that’s crafted with mid-century couture techniques, only with Nike’s signature as Dri-FIT mesh that pulls sweat away. I’d wear the jacket anywhere. Of course, the state of want is only amplified by the fact that the fittest model in history of all models, Karlie Kloss, is the face of the collection. “If only I’d look like Karlie Kloss,” I told the brand’s publicist at the event. “Well, you’re one step closer,” she replied.
Ready, set, fit. The entire collection will launch globally on November 13th in select NikeLab stores, as well as online from nike.com/nikelab. In Canada, it will be available at Holt Renfrew stores across Canada.
Images courtesy of Nike.